Enhanced E-Commerce with Google Analytics – Mind Spark Technologies
Enhanced E-Commerce with Google Analytics – Mind Spark Technologies The most prevalent question in today’s business world is what is Google Analytics and how do I use it? What exactly does it take to conceptualize, open, run, and promote a successful retail store? Chances are if you’ve ever looked into it, you’ll know that it’s a pretty large undertaking, with very few shortcuts for those who’ve never done it before. There’s also plenty of rookie mistakes that not only end up costing a fortune but could derail the entire operation. Mind Spark Technologies is promoted by seasoned entrepreneurs with vast experience in the IT industry, having provided consulting services to more than 70+ companies all over the US spanning various industries, from education to mining to high technology. Let’s take a look at some of the enhanced E-Commerce features that Google Analytics will be rolling out. • Overview and Product Performance Report: This includes data for the revenue along with the conversion rates that your products generate. Other key data points include how many products the average transaction includes, average order value, and so much more. • Shopping Analysis Report: This report provides you with a concise and detailed look into how customers on your site are engaging with your content – how they view, add or remove products from shopping carts, as well as initiate, complete, and abandon the transaction. By enabling the new features, online stores owners can gain insight into the entirety of the customers’ journey from when they first arrive to when they make a purchase or end up abandoning their cart. With greater insight into the “why” behind each touch point, Mind Spark Technologies hopes you’ll be better equipped for a well thought-out re-marketing or funnel optimization strategy to cash in on those lost opportunities. Mind Spark Technologies has the expertise who can do wonders to your site and help you achieve your dreams. We create powerful E-commerce website with integrated shopping & user-friendly features.
A success story of Textile entrepreneur
A success story of Textile entrepreneur One of our reputed customers, who is into textile industry, launched their beta site on Oct 6th. In 30 hours they surpassed their sales projections for the first month and became a success story. The website is built in such a way that they were able to make their outstanding product / services reach out to the market. Client is overwhelmed with the response received from online orders received from the website. Manual marketing is slowly switching over to the digital edge and Mind Spark Technologies plays vital role in providing technical consulting to improve their productivity. . Sometimes the impetus we need to get something done is to remind ourselves of why a website is important in the first place. In this case, there are quite a few benefits: • Prospective clients can find you: This is one of the most important reasons to have a business website. People are looking online for your services. When they search, will they find your business? If they can’t find you, they can’t hire you. • Prospective clients can learn more about you: People want to know more about the people they’re considering hiring. For B2B service professionals, this is especially important because even when you meet people in person, they will look you up online to learn more about you. When people search for you online, they should find a professional website that provides information about you and your business. • You can convey your credibility: If someone is considering hiring you, they’ll want to know about you, your background, and your experience. A good business website should include an “About” page that provides this information as well as testimonials about your work. • You can showcase your solutions: As a service professional, you help clients solve specific problems and your website can show prospective clients how you can help them (and if your business doesn’t help someone with a specific problem, you might need to rethink your business!). • You can share your expertise: A website with a business blog is a great way for you to share information about what you know. This gives prospective clients an opportunity to learn more about how you can help them. A blog also helps with search engine optimization, since it helps search engines to find your website and serve it up in the search results, which will drive more traffic to your site. • Generate leads: Once someone finds your site, make it easy for them to contact you. Prospective clients should be able to fill out a form, pick up the phone, find an email, or otherwise contact you easily so that you can follow up with them. • Serves as a hub for your social media profiles: If you are not yet using social media, you should reconsider that decision. Social media is a great way to ensure that information about your business and services can be shared online, making it easier for people to find out about you and how you can help them. Your website then becomes the glue that holds it all together. • Collect contact information from people interested in your services: Wouldn’t it be great to have access to a list of people who are interested in your services and who have voluntarily given you permission to contact them about how you can help them? You can do this with newsletter signup form on your website. However, having a website doesn’t mean that you should have just any website. Let’s face it, some sites just don’t look good! They may be old or outdated, be cluttered, have a “Free website by…” at the bottom, or otherwise make a less than stellar impression. That is something you cannot afford. To really get the benefits of a website for your business and create your own success story, your site will need to serve as a professional online presence that conveys your credibility, showcases your solutions, and makes it easy for people to contact you. Additionally, it should be optimized so that people can actually find it when they search online. And, it should be easy for you to update on your own, without being tied to a web developer every time you need to make a change to your site. Contact us to create a website for you and allow us to be a part of your success story too!
Revolution in E-Shopping portal
Revolution in E-Shopping portal E-Shopping Portal is web-based application just like an online retail shop where user can search, buy , shortlist, purchase products or services. Mind Spark Technologies provides built-in scripts for online shopping portals or e-shop management software those can be used by retailers to establish the shops online. E-shopping portals provided by Mind Spark Technologies not only handle the customer facilities but also offer state-of-the-art back office application which is used to deliver the product to the buyer with stock and other details. It has following customizable modules Payment | Shipping | Statistics • Unlimited number of categories, sub-categories, products and options • Customers comments on products • Arranging products according to cost, relevance, publication, etc • Products and accessories packs • Addition of any guide page to products pages • Wish list Facility to send the wish list by email • Manufacturers, Suppliers and brands management • Send to a friend characteristic • Advantage of cross Selling • Registration and private accounts of Customers • Password Reminder feature for Customers • Order status management by email Facility • Reliability system (points) Customer referral program • Newsletter opt-in Follow-up of customers • Providing coupons to best customers and the one already ordered • Customer Followups • Birthday gifts to customers • Real-time consultation of formed carts • Predefined checking orders messages • Facility to order products out of stock • Totaling returned products in stocks • Print invoices, packing slips and UPS shipping labels • Fractional slips and refund Refunds • Coupons on categories, with a lowest • Facility of discounts such as fix amount, percents Administration / Back Office | Web / Website Portal • Numerous payment selections: credit cards, check, bank transfer, pay on delivery. • Google Checkout • PayPal connected • Built-in support for Moneybookers • Built-in support for Hipay • Limitless carriers and destinations • Carriers concerned to definite zones or states • Order shipped confirmation email • Product support for different package • Store pickup Configurable managing charges • Delivery fees billing by cost or weight • Different delivery or billing addresses • Online viewers Visits and visitors Sales and orders • Accounts and profiles of customers • Visitors tools like browser Catalog statistics, conversion rate for each class • Statistics of products • Researched Keywords Best products, coupons, categories, suppliers • Statistics for newsletter, Carriers • Shop search Statistics per member • Complete combination by Google Analytics • Google Charts visualization Catalog | Customers | Order Management • Appropriate aid in the Back-Office • Customizable Back-Office or shortcuts Essential search in the • Back-Office Several users management, and permissions (ACL) Upholding mode • Partial or full backup for database Automatic generation of .htaccess/robots.txt files • Email Gateway configuration • Products indexation • Live news from Online shopping portal • Back-office Account management • SMS alerts if any from inventory, new order, etc • Out of stock email alerts • Export of the newsletter listed e-mails • Simple template customization Jquery cart Jquery/Alias search • Customized homepage with text and pictures • Presentation of products • Facility of making modules • On-Off just by one click Characterized products on the homepage • Facility to add advertisements Presentation of new products • Capacity to incorporate Google Adsense • Customizable favicon Breadcrumb • Numerous recipient contact form • Facility of bookmark by just one click • Choice for currency/Language • Showing products in the same group • Exhibiting best sellers • Display the cart content and products grouping • Promotions and Footer links display • Guidelines of last purchase date or addition in cart on products pages • Displaying total customer’s account (about details, orders, slip, etc.)